The film has made £66,995,224 in the UK, beating Harry Potter and the Sorcerer’s Stone. Casino Royale moves down a place to number three with the top 10 completed by other Harry films, The Full Monty, Bridget Jones’ Diary and Love Actually. Worldwide, the film is already one of the most profitable movies ever, recently crossing the $500m box office mark. The film, based on the 1975 ABBA hit song and the musical stage play, stars Meryl Streep, Colin Firth and Pierce Brosnan. Universal Pictures International president David Kosse told The Hollywood Reporter: “Since its release in July we’ve seen people around the world coming back to see the film again and again.” Last month it was reported that the financial crisis had resulted in the best summer cinema attendance in almost 40 years. Mamma Mia! was widely credited with helping make it the best for British cinema admissions since 1972. “Mamma Mia! has really tapped into the public’s desire for feelgood escapism. An absolute phenomenon.”
